Framer
Framer: AI-assisted website design with a visual canvas and CMS
Framer is a visual website builder with AI-assisted page creation, responsive design, a CMS and managed hosting. It is suited to marketing sites, portfolios and content-led websites with custom layouts.
Free plan availableAccount required
- Access
- Free and paid plans
- Example plan
- USD 10 / site / monthBasic — annual commitment
- Available on
- Web, Desktop
Designed websites with content and hosting in one platform
Framer combines a visual website canvas with AI-assisted creation. Its AI tools help generate and edit pages, sections, copy and visuals, while designers retain layout controls and reusable components. Responsive breakpoints adapt the design for different screen sizes. The result is a website that can be refined visually and published through the same platform, making Framer a relevant option for marketing pages, portfolios and brand sites.
The CMS organises structured content into collections and detail pages. This supports repeatable material such as articles, projects or customer stories without designing every page separately. Fetch can display dynamic data from an external API. Simple public endpoints may work directly; authenticated or more complex integrations can need a backend between Framer and the provider. Static editorial content belongs in the site or CMS, where Framer can optimise it for search.
Managed hosting and publishing keep the website within Framer’s platform. Paid site plans add custom domains and larger page, CMS and bandwidth allowances. Staging and production controls help separate revisions from the live site. Although code components extend what a site can do, Framer does not offer standard HTML export for moving the complete website to independent hosting. That distinction matters for teams expecting a conventional source-code handoff.
Best for
- Designers building responsive marketing websites
- Teams publishing portfolios and CMS content
- Businesses wanting visual editing and managed site hosting
Limitations
Framer’s standard website cannot be exported as HTML for independent hosting. The Free tier uses a Framer domain; custom domains require a paid site plan. Pricing is per website, with extra editing seats and add-ons billed separately. AI credits are pooled across the workspace, and first-month bonus credits are promotional rather than the ongoing allowance.
Framer website building features
Visual responsive design
Create custom layouts, reusable components and breakpoint-specific website designs on a visual canvas.
AI-assisted page creation
Generate and revise website sections, copy and visuals within the design environment.
Structured website CMS
Publish repeatable content through collections and CMS detail pages.
Dynamic API content
Use Fetch for external JSON data. Complex or authenticated endpoints can require a separate backend.
Managed hosting and publishing
Publish through Framer with staging and production controls; paid plans support custom domains.
Shared editing and content roles
Collaborate with full editors and content editors, with seat costs separate from the site subscription.
Framer pricing
Free plan available. Plans priced per user. Visit Framer for full plan details and current offers.
Example plans.
Basic — annual commitment
USD 10 / site / month
Framer
Plan details
Monthly equivalent billed yearly, per website. Includes 1,000 monthly AI credits and listed site limits. Tax extra.
Pro — annual commitment
USD 30 / site / month
Framer
Plan details
Monthly equivalent billed yearly, per website. Includes 3,000 monthly AI credits and larger CMS and bandwidth limits. Tax extra.
Additional editor
USD 20 / user / month
Framer
Plan details
Advertised monthly price per additional full editing seat. Site plan and billing-cycle terms apply.
Technical specifications
App and website builders
| Feature | Framer |
|---|---|
| Application outputs | Responsive marketing websites, landing pages, portfolios and CMS-driven sites, with visual layout and AI-assisted creation.Website design and AI tools |
| Code ownership and export | No standard HTML export for independent self-hosting. Code components extend the site; they do not export the complete hosted website.Managed website platform |
| Database and backend | Structured CMS collections and content pages. Fetch connects dynamic API data; complex or authenticated APIs may need a separately hosted backend.CMS and external APIs |
| Hosting and deployment | Managed Framer hosting. Free uses a Framer domain; a custom domain requires a paid site plan. Publishing controls separate staging and production.Site plan and publishing |
| Generation and hosting limits | Annual-display Basic: 1,000 monthly AI credits, 30 pages, 2 CMS collections, 1,000 CMS items and 50 GB bandwidth. Pro: 3,000 credits, 150 pages, 10 collections, 2,500 items and 100 GB bandwidth. Editing seats and add-ons are separate.Per-site plan; workspace AI credit pool |
Framer alternatives
These products offer other approaches to website design, content management or app development.
Webflow
A visual website platform with structured content and detailed design controls.
Compare with FramerLovable
A prompt-based web app builder with editable code and a managed application backend.
Compare with FramerFramer FAQs
What is Framer best suited to?
Framer suits visually designed marketing websites, portfolios and CMS content sites. Its visual canvas, responsive controls and managed publishing bring design and site operation together.
Can I export a Framer website and self-host it?
Framer does not provide standard HTML export for independent hosting. Code components extend the website but do not provide a complete site export.
Is Framer billed per website or per user?
Basic and Pro are site plans billed per website. Additional editing seats have separate prices, while AI credits are pooled across the workspace.
Can Framer connect to a backend?
Yes. Fetch can display data from external APIs. Complex or authenticated APIs may need a separate backend service; website CMS content is managed within Framer.
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